About CRM Academy

CRM Academy collaborates with trusted partners, HRS Gemilang and KRNIZZ Consultancy and Training, to deliver impactful training programs.  Courses cover CRM fundamentals, AI applications in business and digital transformation strategies.  Most programs are HRD Corp claimable, making them accessible and cost-effective for Malaysian organizations.  Training is designed to be interactive, practical, and tailored to the needs of business teams, ensuring participants gain both knowledge and confidence to apply solutions in real-world contexts.

Beyond training, CRM Academy provides CRM consulting services to organizations seeking to optimize customer engagement and operational efficiency.  Consulting engagements are offered directly to companies or through collaboration with IT solution providers or vendors.  Past engagements include Bank Muamalat Malaysia Berhad, Agensi Kaunseling dan Pengurusan Kredit (AKPK) and collaborations with Veripark Asia and Claritas Consulting Asia, where CRM Academy contributed business domain expertise to deliver CRM integrated solutions for clients.  Services range from CRM strategy development, process design, and solution evaluation to implementation support and user adoption programs.